Social media research Field of study: Media Cultures
Programme code: W1-S1KM19.2024

Module name: Social media research
Module code: W1-KM-S1-BMS01
Programme code: W1-S1KM19.2024
Semester: winter semester 2024/2025
Language of instruction: Polish
Form of verification: exam
ECTS credits: 2
Purpose and description of the content of education:
The aim of the module is to familiarise students with the specifics of social media within the framework of scientific discourse. Within the framework of the module, the student learns the mechanisms of social media operation (in sociological, psychological and media studies optics), the emergence of new trends, recognises the benefits and risks of using social networks, and acquires skills of critical analysis of current phenomena.
List of modules that must be completed before starting this module (if necessary): not applicable
Learning outcome of the module Codes of the learning outcomes of the programme to which the learning outcome of the module is related [level of competence: scale 1-5]
is able to identify opportunities and threats for the social media user, using methods and tools from the field of media studies [K_01]
W1-M01SN_K04 [4/5]
is able to formulate research questions and carry out an analysis of selected problems in the field of social media, is able to select methods and analytical tools for the material studied, is able to develop research results and present them in a debate, in a presentation or publication [U_01]
W1-M01SN_U02 [3/5]
is able to acquire knowledge of social media and media studies independently, to develop research skills, including analytical and interpretative skills, both in relation to the products of media culture and the theoretical and methodological texts devoted to them, following the guidance of the academic supervisor [U_02]
W1-M01SN_U03 [4/5]
has structured knowledge leading to specialisation, including social media terminologies, theories and methodologies [W_01]
W1-M01SN_W02 [5/5]
knows and understands methods of social media analysis and interpretation appropriate to selected traditions, theories or schools of research in media studies and social media [W_02]
W1-M01SN_W05 [4/5]
Form of teaching Number of hours Methods of conducting classes Assessment of the learning outcomes Learning outcomes
lecture [W1-KM-W] 15 Lecture-discussion [b02]  exam K_01 U_01 U_02 W_01 W_02
The student's work, apart from participation in classes, includes in particular:
Name Category Description
Literature reading / analysis of source materials [a02] Preparation for classes
reading the literature indicated in the syllabus; reviewing, organizing, analyzing and selecting source materials to be used in class
Getting acquainted with the syllabus content [b01] Consulting the curriculum and the organization of classes
reading through the syllabus and getting acquainted with its content
Verification / adjustment / discussion of syllabus provisions [b02] Consulting the curriculum and the organization of classes
consulting the content of the syllabus, possibly in the presence of the year tutor or members of the class group, and, if necessary, reassessing the provisions concerning special conditions for class participation, e.g., space and time requirements, technical and other requirements, including conditions for participation in classes outside the walls of the university, classes organized in blocks, organized online, etc.
Determining the stages of task implementation contributing to the verification of learning outcomes [c01] Preparation for verification of learning outcomes
devising a task implementation strategy embracing the division of content, the range of activities, implementation time and/or the method(s) of obtaining the necessary materials and tools, etc.
Attachments
Module description (PDF)
Information concerning module syllabuses might be changed during studies.
Syllabuses (USOSweb)
Semester Module Language of instruction
(no information given)