Business models and strategies Field of study: Entrepreneurship Studies
Programme code: W5-S1PB19.2024

Module name: Business models and strategies
Module code: MSB
Programme code: W5-S1PB19.2024
Semester: summer semester 2026/2027
Language of instruction: Polish
Form of verification: course work
ECTS credits: 2
Purpose and description of the content of education:
The module aims to introduce students to the concept of a business model as a tool to support enterprise development and strategic management. During the course, the student will learn about the business model as an alternative to the classically understood strategy of the organization. The functions a business model can perform in an enterprise will also be discussed, and the dilemmas and challenges of implementing business models will be analyzed.
List of modules that must be completed before starting this module (if necessary): not applicable
Learning outcome of the module Codes of the learning outcomes of the programme to which the learning outcome of the module is related [level of competence: scale 1-5]
The student demonstrates creativity and openness to innovative solutions when designing and evaluating business models. [KS_01]
 K_02 [3/5]
The student analyzes and designs business models using various templates and tools. [U_01]
 U_07 [3/5]
The student can assess the suitability of various business models for specific organizations and justify his position. [U_02]
 U_01 [4/5]
The student defines a business model and explains its role in strategic management. [W_01]
 W_01 [4/5]
The student characterizes various templates and tools for designing and analyzing business models and their advantages and limitations. [W_02]
 W_10 [3/5]
Form of teaching Number of hours Methods of conducting classes Assessment of the learning outcomes Learning outcomes
lecture [FZ_1] 15 Problem-based lecture [b01]  course work KS_01 U_01 U_02 W_01 W_02
The student's work, apart from participation in classes, includes in particular:
Name Category Description
Literature reading / analysis of source materials [a02] Preparation for classes
reading the literature indicated in the syllabus; reviewing, organizing, analyzing and selecting source materials to be used in class
Studying the literature used in and the materials produced in class [c02] Preparation for verification of learning outcomes
exploring the studied content, inquiring, considering, assimilating, interpreting it, or organizing knowledge obtained from the literature, documentation, instructions, scenarios, etc., used in class as well as from the notes or other materials/artifacts made in class
Attachments
Module description (PDF)
Information concerning module syllabuses might be changed during studies.
Syllabuses (USOSweb)
Semester Module Language of instruction
(no information given)