Public Diplomacy Field of study: International Studies in Political Science and Diplomacy
Programme code: W3-S1MS21.2024

Module name: Public Diplomacy
Module code: W3-MS-S1-DP
Programme code: W3-S1MS21.2024
Semester: winter semester 2026/2027
Language of instruction: Polish
Form of verification: course work
ECTS credits: 3
Purpose and description of the content of education:
The module aims to introduce the elements of public diplomacy mechanisms of operation and characterize the audience groups of public diplomacy activities. During the module, the student will gain knowledge and competence in using soft power in contemporary international relations, knowledge of the elements that make up soft power and the ability to distinguish soft political influence from manipulation.
List of modules that must be completed before starting this module (if necessary): not applicable
Learning outcome of the module Codes of the learning outcomes of the programme to which the learning outcome of the module is related [level of competence: scale 1-5]
The student is aware of the ethical aspects of public diplomacy and the need to make responsible decisions that consider the public good. [DP_K01]
 MS_1_K04 [4/5]
The student is able to critically analyze and evaluate various public diplomacy strategies used by states and international organizations, identifying their strengths and weaknesses and proposing solutions. [DP_U01]
 MS_1_U01 [4/5] MS_1_U02 [3/5] MS_1_U04 [4/5] MS_1_U07 [3/5]
The student can design and implement effective public diplomacy campaigns, considering the specifics of different cultures and international contexts. [DP_U02]
 MS_1_U01 [3/5] MS_1_U03 [4/5] MS_1_U06 [4/5] MS_1_U09 [4/5]
The student can critically evaluate the effectiveness of various public diplomacy activities and campaigns using appropriate research methods and analytical tools. [DP_U03]
 MS_1_U03 [4/5]
The student knows the concepts and theories of public diplomacy and the key concepts and theories related to public diplomacy, including its historical development, main objectives, and tools used in practice. [DP_W01]
 MS_1_W04 [4/5] MS_1_W09 [4/5]
The student understands the role of public diplomacy in international politics and knows the strategies and tools used in public diplomacy by various states and international organizations. [DP_W02]
 MS_1_W02 [3/5] MS_1_W05 [3/5] MS_1_W11 [3/5]
Form of teaching Number of hours Methods of conducting classes Assessment of the learning outcomes Learning outcomes
practical classes [W3-MS-S1-DP_C] 30 Activating method – discussion / debate [b04] 
Activating methods: a case study [b07] 
Screen presentation [c07] 
Individual work with a text [f02]  		course work DP_K01 DP_U01 DP_U02 DP_U03 DP_W01 DP_W02
lecture [W3-MS-S1-DP_W] 15 Formal lecture/ course-related lecture [a01] 
Lecture-discussion [b02]  		course work DP_U01 DP_U02 DP_W01 DP_W02
The student's work, apart from participation in classes, includes in particular:
Name Category Description
Search for materials and review activities necessary for class participation [a01] Preparation for classes
reviewing literature, documentation, tools and materials as well as the specifics of the syllabus and the range of activities indicated in it as required for full participation in classes
Literature reading / analysis of source materials [a02] Preparation for classes
reading the literature indicated in the syllabus; reviewing, organizing, analyzing and selecting source materials to be used in class
Consulting materials complementary to those indicated in the syllabus [a04] Preparation for classes
agreeing on materials complementary to those indicated in the syllabus, supporting the implementation of tasks resulting from or necessary for class participation
Getting acquainted with the syllabus content [b01] Consulting the curriculum and the organization of classes
reading through the syllabus and getting acquainted with its content
Determining the stages of task implementation contributing to the verification of learning outcomes [c01] Preparation for verification of learning outcomes
devising a task implementation strategy embracing the division of content, the range of activities, implementation time and/or the method(s) of obtaining the necessary materials and tools, etc.
Implementation of an individual or group assignment necessary for course/phase/examination completion [c03] Preparation for verification of learning outcomes
a set of activities aimed at performing an assigned task, to be executed out of class, as an obligatory phase/element of the verification of the learning outcomes assigned to the course
Attachments
Module description (PDF)
Information concerning module syllabuses might be changed during studies.
Syllabuses (USOSweb)
Semester Module Language of instruction
(no information given)