Communication Behaviour Analysis Field of study: Cultural Studies
Programme code: W1-N2KU19.2023

Module name: Communication Behaviour Analysis
Module code: W1-KU-N2-AZK03
Programme code: W1-N2KU19.2023
Semester:
  • winter semester 2025/2026
  • winter semester 2024/2025
Language of instruction: depending on the choice
Form of verification: exam
ECTS credits: 4
Purpose and description of the content of education:
The aim of the module is to broaden your knowledge of the communication strategies and competences of modern humans, contemporary communities and institutions. The student analyses a variety of communication patterns, taking into account cultural transformations, especially networking and virtualisation.
List of modules that must be completed before starting this module (if necessary): not applicable
Learning outcome of the module Codes of the learning outcomes of the programme to which the learning outcome of the module is related [level of competence: scale 1-5]
using the knowledge he has acquired about communication strategies, is able to form critical opinions about them and to express them in discussion and debate [K_01]
 W1-K02SN_K04 [4/5]
recognises communicative shifts; is able to carry out an in-depth analysis and interpretation of communicative behaviour; is able to identify the meanings of various communicative behaviours and discuss the ways in which they become entangled in socio-cultural changes; consciously applies methods developed in the humanities and social sciences for these purposes [U_01]
 W1-K02SN_U10 [5/5] W1-K02SN_U11 [5/5]
understands the need to improve his/her knowledge and skills regarding the causes and course of communication processes; inspires the educational activities of others in the field of contemporary communication strategies [U_02]
 W1-K02SN_U12 [5/5]
is aware of new communication strategies in culture and everyday life; is able to identify the regularities governing them [W_01]
 W1-K02SN_W06 [5/5]
has an extended and deepened knowledge of man as a participant in the communicative act in a changing cultural and social context [W_02]
 W1-K02SN_W08 [4/5] W1-K02SN_W09 [4/5]
Form of teaching Number of hours Methods of conducting classes Assessment of the learning outcomes Learning outcomes
discussion classes [W1-KU-K] 20 Activating method – discussion / debate [b04] 
Activating methods: a case study [b07] 
Individual work with a text [f02]  		exam K_01 U_02
lecture [W1-KU-W] 10 Problem-based lecture [b01] 
Lecture-discussion [b02] 
Screen presentation [c07]  		exam U_01 W_01 W_02
The student's work, apart from participation in classes, includes in particular:
Name Category Description
Search for materials and review activities necessary for class participation [a01] Preparation for classes
reviewing literature, documentation, tools and materials as well as the specifics of the syllabus and the range of activities indicated in it as required for full participation in classes
Literature reading / analysis of source materials [a02] Preparation for classes
reading the literature indicated in the syllabus; reviewing, organizing, analyzing and selecting source materials to be used in class
Implementation of an individual or group assignment necessary for course/phase/examination completion [c03] Preparation for verification of learning outcomes
a set of activities aimed at performing an assigned task, to be executed out of class, as an obligatory phase/element of the verification of the learning outcomes assigned to the course
Attachments
Module description (PDF)
Information concerning module syllabuses might be changed during studies.
Syllabuses (USOSweb)
Semester Module Language of instruction
(no information given)