Social campaigns Field of study: Political and Public Counselling
Programme code: W3-S1DP19.2023

Module name: Social campaigns
Module code: W3-DP-S1-KS
Programme code: W3-S1DP19.2023
Semester:
  • winter semester 2026/2027
  • winter semester 2025/2026
Language of instruction: Polish
Form of verification: exam
ECTS credits: 3
Purpose and description of the content of education:
The course aims to present in-depth information on running social campaigns. During the course, particular emphasis is placed on the functional aspect so that students can reliably assess the effectiveness of social campaigns.
List of modules that must be completed before starting this module (if necessary): not applicable
Learning outcome of the module Codes of the learning outcomes of the programme to which the learning outcome of the module is related [level of competence: scale 1-5]
Course participants are prepared to actively participate in public life by designing social campaigns. [K01]
 DP_1_K02 [4/5] DP_1_K03 [4/5]
Course participants can use theoretical knowledge in practice, correctly interpreting the intentions of the creators of social campaigns. [U01]
 DP_1_U01 [4/5] DP_1_U02 [4/5] DP_1_U05 [3/5]
Course participants can create, analyze and evaluate the content of social and public campaigns and their use in public sphere. [U02]
 DP_1_U04 [4/5] DP_1_U05 [5/5]
Course participants know the terminology related to designing social campaigns. [W01]
 DP_1_W01 [3/5] DP_1_W02 [4/5]
Course participants have advanced knowledge of the importance of social and public campaigns for shaping the attitudes of individuals. [W02]
 DP_1_W01 [4/5]
Form of teaching Number of hours Methods of conducting classes Assessment of the learning outcomes Learning outcomes
lecture [KS_1] 15 Formal lecture/ course-related lecture [a01] 
Description [a03] 
Lecture-discussion [b02] 
Screen presentation [c07]  		exam U01 U02 W01 W02
practical classes [KS_2] 15 Description [a03] 
Lecture-discussion [b02] 
Activating method – discussion / debate [b04] 
Activating methods: a case study [b07] 
Activating method – flipped classroom [b09] 
Screen presentation [c07] 
Project scheduling [e04]  		course work K01 U01 U02 W01 W02
The student's work, apart from participation in classes, includes in particular:
Name Category Description
Literature reading / analysis of source materials [a02] Preparation for classes
reading the literature indicated in the syllabus; reviewing, organizing, analyzing and selecting source materials to be used in class
Developing practical skills [a03] Preparation for classes
activities involving the repetition, refinement and consolidation of practical skills, including those developed during previous classes or new skills necessary for the implementation of subsequent elements of the curriculum (as preparation for class participation)
Getting acquainted with the syllabus content [b01] Consulting the curriculum and the organization of classes
reading through the syllabus and getting acquainted with its content
Implementation of an individual or group assignment necessary for course/phase/examination completion [c03] Preparation for verification of learning outcomes
a set of activities aimed at performing an assigned task, to be executed out of class, as an obligatory phase/element of the verification of the learning outcomes assigned to the course
Analysis of the corrective feedback provided by the academic teacher on the results of the verification of learning outcomes [d01] Consulting the results of the verification of learning outcomes
reading through the academic teacher’s comments, assessments and opinions on the implementation of the task aimed at checking the level of the achieved learning outcomes
Attachments
Module description (PDF)
Information concerning module syllabuses might be changed during studies.
Syllabuses (USOSweb)
Semester Module Language of instruction
(no information given)