Workshop 2 (optional courses: Pitching workshop 2 or Producer's workshop 2) Field of study: Creative management in new media
Programme code: W8-S2CM20.2022

Module name: Workshop 2 (optional courses: Pitching workshop 2 or Producer's workshop 2)
Module code: W8-ZN-S2-W2
Programme code: W8-S2CM20.2022
Semester:
  • summer semester 2024/2025
  • summer semester 2023/2024
  • summer semester 2022/2023
Language of instruction: English
Form of verification: exam
ECTS credits: 5
Description:
Optional subject: - Pitching Workshop 2 - Producer workshop 2 Course description: pitching 2 The classes aim to sum up the theoretical knowledge within the current studies course. During the workshop, the student will learn how to construct an audiovisual message and recognize the main techniques of film narration, which allows for more conscious contact with the audience during the pitching session. Identifying the primary norms of film stylistics allows the student to prepare for this session accurately. The subject of the course includes fundamental issues related to the production of a film image, directing, editing, and scriptwriting aimed at creating materials for the public presentation of a film project. Course description: Producer's Workshop 2 This course aims to practice the knowledge and skills from the other subjects of semester 2 in creating multimedia works. Students will get acquainted with the conditions of forming relationships with other production team members, conducting business negotiations with sponsors, and drawing up an action plan for the production and promotion of multimedia work in the new media.
Prerequisites:
Student has to have basic knowledge on cinematography, film directing and budgeting.
Key reading:
J. McDonald: Social Media Marketing Worbook. JM Internet Group, USA 2019 B. Kane: One Million Followers: How I Buil a Massive Social Following in 30 Days. BenBella Books Inc, USA 2018 B. Brown: Cinematography: Theory and Practice : Image Making for cinematographers & directors. Routledge, USA 2016 B. Block: The Visual Story: Creating the Visual Structure of Film, TV and Digital Media. Elsevier, USA 2008
Learning outcome of the module Codes of the learning outcomes of the programme to which the learning outcome of the module is related [level of competence: scale 1-5]
Student has knowledge of the history of art, theatre and drama; knows and understands the problems of contemporary multimedia work, has knowledge about the skilful and conscious selection of tools and materials necessary for assembly. [W2_1]
 K_W05 [5/5]
Student knows the categories and principles of the functioning of the market economy, including the basics of the economics of culture and the functioning of the audiovisual sector. [W2_2]
 K_W08 [4/5]
Ability to analyze and evaluate a film work and other audiovisual forms, assess the possibilities and effects of using new media in audiovisual production. [W2_3]
 K_U05 [5/5]
Student can understand and distinguish mutual relations between the form of a multimedia image and the message conveyed by them, have language skills, in particular in the field of film art and television and artistic disciplines. [W2_4]
 K_U07 [4/5]
Student demonstrates social competences related to public performances and the presentation of his own creative achievements, he cooperates and is responsible for his work. [W2_5]
 K_K05 [4/5]
Student is focused on continuous development and self-improvement, and inspires and organizes the process of teaching others, as well as has a sense of responsibility, shows resistance to the stresses resulting from the specifics of television and film production. [W2_6]
 K_K06 [3/5]
Type Description Codes of the learning outcomes of the module to which assessment is related
Test [W2_w_1]
Verification of knowledge in the oral form. The student himself proposes and evaluates his developed production process.
 W2_1 W2_2
Continuous evaluation [W2_w_2]
Ongoing evaluation of an individual student's work, based on the previous semester classes. The student prepares the first versions of his business profile, which the lecturer analyzes and evaluates.
 W2_3 W2_4 W2_5 W2_6
Form of teaching Student's own work Assessment of the learning outcomes
Type Description (including teaching methods) Number of hours Description Number of hours
lecture [W2_fs_1]
Theme lecture with elements of film projection. The student gets acquainted with the basic concepts of the construction of a film work.
 15
Preparation of the lecture content, analysis of literature and examples of multimedia works, films and other audio-visual materials.
 45 Test [W2_w_1]
workshop [W2_fs_2]
Comprehensive workshop analysis of feature film sequences, student etudes, Polish and foreign film schools and documentary films. During the course the student realizes optional simple narrative exercises (working with a camera, staging).
 15
Preparation of selected parts of the multimedia project in social media in the areas indicated by the lecturer.
 75 Continuous evaluation [W2_w_2]
Attachments
Module description (PDF)
Information concerning module syllabuses might be changed during studies.
Syllabuses (USOSweb)
Semester Module Language of instruction
(no information given)