Learning outcomes

Code of the learning outcome of the programme	Learning outcomes The graduate:	Codes of the second-order PRK characteristics to which the learning outcome of the programme is related
KNOWLEDGE
W01	knows the basic terminology used in media studies and understands its sources and application within related scientific disciplines dealing with the study of the phenomenon of communication and communicating	2018_P6S_WG
W02	has basic knowledge about the main directions of development and the most important new developments in the field of media science and social communication	2018_P6S_WG
W03	has basic knowledge about the place of media science in the system of sciences and about its object and methodological connections with other scientific disciplines	2018_P6S_WG
W04	has a structured knowledge of the phenomenon of communication, its historical development and its philosophical, socio-cultural, political, economic and technological foundations	2018_P6S_WG
W05	has basic knowledge from a historical and contemporary perspective on the role of man in social life and his interactions with the social environment, also in the communicative dimension, and on the principles of their functioning	2018_P6S_WG
W06	has a basic knowledge of different types of social structures and institutions, in particular the basic elements determining their functioning and the role of communication in their operation	2018_P6S_WG
W07	has a basic knowledge of relations between social institutions and structures at local, regional, national, international and intercultural levels, with particular emphasis on the communication aspect	2018_P6S_WG
W08	has knowledge about the state, authority, politics, administration, law, as well as about the principles of functioning of the political system and other socio-political organisations and institutions in the Polish, European and global dimension	2018_P6S_WG
W09	knows methods and tools, including data acquisition techniques, appropriate to fields and disciplines dealing with the phenomenon of social communication, making it possible to describe social structures and institutions, as well as processes taking place in them and between them, with particular consideration of the communication aspect	2018_P6S_WG
W10	has knowledge of the nature of public discourse	2018_P6S_WG
W11	knows basic theories of social communication, understands the diversity and complexity of this process and its multifaceted conditions	2018_P6S_WG
W12	knows and understands the organisation and functioning of communication systems from the local to the intercultural level	2018_P6S_WG
W13	is aware of the complex nature of signs, including natural language, and of the complexity and historical variability of their meanings	2018_P6S_WG
W14	has a basic knowledge of cultural theories, cultural institutions and orientation in contemporary cultural life	2018_P6S_WG
W15	know and understand the basic concepts and principles concerning the protection of intellectual property, with particular emphasis on copyright and media law	2018_P6S_WK
W16	has knowledge of ethical standards and principles, in particular in the profession of journalist and related professions	2018_P6S_WK
W17	has basic knowledge about the necessity of continuous improvement of knowledge and planning own development in the conditions of changing social and communication reality	2018_P6S_WK
W18	knows the general rules for the creation and development of forms of individual entrepreneurship, using the knowledge from the fields of science and scientific disciplines relevant to the degree programme	2018_P6S_WK
SKILLS
U01	referring to basic theoretical knowledge of media science and other social sciences (political science, sociology, economics), as well as humanities (philosophy, history), can interpret political, legal, economic and cultural aspects of social phenomena, especially in the aspect of ongoing changes in social communication	2018_P6S_UW
U02	is able to use basic theoretical knowledge of media science and related disciplines and acquire data to analyse concrete social processes and phenomena (cultural, political, legal, economic) in order to analyse and interpret communication processes	2018_P6S_UW
U03	can correctly analyse the causes and course of specific social processes and phenomena (cultural, political, legal, economic); is able to analyse and explain mechanisms of human functioning in various social structures; is able to analyse basic strategies of practical actions in relation to various forms, ways and types of communicative processes	2018_P6S_UW
U04	has the basic research skills to analyse concrete research and to carry out simple media studies procedures concerning different stages of the communication process; is able to infer, elaborate and present research results and to indicate further stages and directions	2018_P6S_UW
U05	can predict social processes and phenomena (cultural, political, legal, economic) using standard methods and tools in the field of media science and related scientific disciplines	2018_P6S_UW
U06	can make logical, clear and coherent statements on selected communication phenomena and processes using terminology and theoretical findings, drawing on both the communication sciences and other disciplines which explain communication processes	2018_P6S_UW
U07	has interpersonal communication skills, can use specialist language and communicate in a clear, precise way using diversified codes, channels and techniques of communication both with social communication specialists and non-specialist audiences, adapting the code and channel to the specifics of the audience	2018_P6S_UK
U08	has the ability to present original ideas, to refine old ones and to formulate suggestions and doubts, based on diverse theoretical approaches	2018_P6S_UO
U09	is able to accurately assess the usefulness of media studies procedures for the implementation of projects related to various communication phenomena or their elements	2018_P6S_UO
U10	is able to initiate work on the development of participants in communication processes and support their efforts in gaining knowledge independently, as well as indicate the need for continuous learning	2018_P6S_UU
U11	Correctly uses the axionormative system as well as specific norms and rules with their application to solve practical problems, especially in the work of a journalist, public relations or advertising worker; predicts the consequences of specific communicative actions both in the dimension of interpersonal, group and mass communication	2018_P6S_UW
U12	has the ability to work in a team in a variety of roles; has the ability to define and assign tasks; has basic organisational skills which make it possible to achieve the set objectives related to designing and undertaking professional activities	2018_P6S_UO
U13	can, with reference to theoretical knowledge, prepare and edit basic information and journalistic genres	2018_P6S_UO
U14	can select appropriate argumentative strategies in communication processes	2018_P6S_UK
U15	understands the different perceptions of communication phenomena in different environments and cultures	2018_P6S_UO
U16	within the scope of his/her linguistic skills, can prepare written works and oral presentations in Polish and a foreign language in the field of communication phenomena and problems	2018_P6S_UK
U17	has language skills in the fields of science and disciplines that analyse and explain communication processes	2018_P6S_UK
SOCIAL COMPETENCES
K01	knows the scope of his/her knowledge and skills concerning in particular communication phenomena, has the need to further supplement his/her knowledge and to improve and broaden his/her skills and professional development	2018_P6S_KK
K02	appreciates the importance of media science and related sciences dealing with social communication phenomena and applies the acquired knowledge to designing professional activities	2018_P6S_KK
K03	can effectively cooperate and work in a group, assuming various roles and combining creative individualism with teamwork, characteristic of journalistic groups, appropriately determining the priorities for achieving a task defined by him/her or by others	2018_P6S_KO
K04	is convinced of the importance of professional behaviour and action, reflection on ethical issues and the ethics of journalism and related professions	2018_P6S_KR
K05	correctly identify and resolve dilemmas related to the journalistic profession and related professions	2018_P6S_KR
K06	is able to actively participate in groups, institutions and organisations carrying out communication activities, is able to communicate effectively with both non-specialists and professionals in a given field	2018_P6S_KO
K07	is prepared to actively design and implement a variety of communication activities	2018_P6S_KO
K08	is aware of the existence of an ethical dimension in research, both at the stage of its design and interpretation of results	2018_P6S_KR
K09	is able to participate in the preparation of the communication aspects of social projects (political, economic, civic)	2018_P6S_KO
K10	is aware of the importance of social and humanistic reflection for the formation of social bonds in the era of common technologicalization of social life; is able to complement and improve the acquired knowledge and skills	2018_P6S_KK
K11	is able to think and act creatively in combining the social goals and objectives of communication with their economic efficiency	2018_P6S_KO